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Senior Copywriter in Cleveland, OH at KeyBank

Date Posted: 2/16/2021

Job Snapshot

  • Employee Type:
  • Location:
    100 Public Square
    Cleveland, OH
  • Date Posted:

Job Description


This position is responsible for writing B2B and B2C communications that are created in support of Key’s brand and client service strategies. Working in our creative services department, you will collaborate with many stakeholders to develop content within Key’s brand voice guidelines and style. We are especially focused on client centricity, and you will have a significant role in helping us achieve that goal. You must thrive in a fast-paced environment and be able to juggle multiple projects with competing deadlines. Projects will include letters, emails, alerts, marketing tiles, and statement messages and inserts.

  • What: Bring the Key brand voice to life in communications that help clients conduct their day-to-day business and achieve their goals.
  • How: Work remotely and collaboratively with team members and bring ideas and recommendations to the table for the best outcome for our clients. Must be able to thrive in an environment where many people contribute to the overall success of an project.
  • Outcome: Copy that is delivered on-time, on-brand, on-strategy, and that foots to established templates and guidelines.
  • What: Consult with team to develop communications that are clear, consistent, relevant, and provide our clients with actionable guidance.
  • How: Effectively distill and incorporate feedback from many stakeholders.
  • Outcome: Copy that is delivered on-time, on-brand, on-strategy, and that foots to established templates and guidelines.

  • Degree in marketing, journalism, communications, public relations, advertising, or equivalent
  • 4+ years experience in or writing for the banking industry
  • Demonstrated knowledge of banking, including products and services
  • Portfolio that exemplifies a broad range of expertise across print and digital content
  • Knowledge of Associated Press (AP) Style
  • Experience using Word, Excel, Adobe Acrobat, marketing resource management systems, and digital asset management systems
  • Listening: Practices attentive and active listening; has the patience to hear people out; can accurately restate the opinions of others even when he/she disagrees.
  • Detail- and action-oriented: Enjoys working hard; is action-oriented and full of energy for the things he/she sees as challenging; master of details, takes the time to ensure projects are done accurately and on-time.
  • Creative and inquisitive: Understands the creative process and working on creative teams; knows what is happening in their segment from a competitive creative perspective.
  • Demonstrated collaborative skills and the ability to challenge when needed
  • Clear communicator and writer: Can write clearly and succinctly in a variety of communications settings and styles; can get messages across that have the desired effect.


KeyCorp is an Equal Opportunity and Affirmative Action Employer committed to engaging a diverse workforce and sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.


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