Job Description

Job Description
KeyBank is looking for a highly motivated, energetic, and innovative professional to serve as a Digital Analytics Lead Associate. This person will play an instrumental role in our growing enterprise digital initiatives, helping Key to make better and more informed decisions. He/she will be responsible for evolving our digital strategy through data and helping to drive more personalized and relevant experiences for our customers. Our digital transformation relies on innovation in order to create the bank of the future and to help our clients live their best lives, so if you are a creative, resourceful, fast moving individual who embraces any opportunity to learn and grow, this role could be ideal for you.

ABOUT THE JOB (JOB BRIEF)
The Digital Analytics Lead Associate is responsible for utilizing digital data to drive analysis and insights which help to enrich our relationships with our customers and drive more relevant and personalized experiences. He/she will partner closely with our digital leaders to understand our digital strategy and business context and proactively provide actionable recommendations informed by data. This role is designed for someone who is intellectually curious, helping to evolve our data-driven culture and become even more outcome-focused and hypothesis driven. This team member will be responsible for architecting digital measurement & learning plans and providing timely updates on performance to continuously optimize our customer experiences. The ideal candidate will have a passion for digital marketing and staying on the cutting edge of the digital landscape.


ESSENTIAL JOB FUNCTIONS

• Lead digital analysis and insight generation for Key.com, Online Banking, and Mobile Apps (iOS/Android)
• Provide proactive insights and alerts into emerging trends and performance anomalies
• Develop measurement & learning plans which define our quantitative and qualitative goals for digital programs
• Lead the development of new analysis visualizations and utilities which empower digital stakeholders to access and analyze performance data
• Help develop digital data best practices and infuse into project work streams

REQUIRED QUALIFICATIONS

• Bachelor’s Degree (Marketing, Business Analytics, Computer Science, or other analytically related discipline)
• 5+ years of experience in digital analysis or strategy
• Proficiency with SQL or other common analysis languages and programs
• Fluency in Excel
• Proficiency with Adobe Analytics, or similar tools such as Google Analytics
• The ideal candidate will also have experience working in financial services and agile working environments, though is not required

• Strong project management skills with proven ability to lead projects end to end
• Strong written and oral communication skills. Ability to translate complex data details in a clear and concise manner for larger audience business partners.

FLSA STATUS:Exempt

KeyCorp is an Equal Opportunity and Affirmative Action Employer committed to engaging a diverse workforce and sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

45829BR